THE SUCCESS STORY DRIVEN BY COFFEE LOVE
31 October 2016 Share

THE SUCCESS STORY DRIVEN BY COFFEE LOVE

The young entrepreneur Serkan Sağsöz, who graduated from Yaşar University, turned his passion for coffee into a business. On this path which he set off on four months ago, Sağsöz attained success in his business life in a very short period of time. Pursuing his passion for the third wave coffee, Sağsöz became the Coffee Roasting Champion of Turkey at the event organized by the Speciality Coffee Association of Europe (SCAE).

Serkan Sağsöz, who graduated from Yaşar University’s Department of Foreign Trade, decided to turn his passion and love for coffee into a business two years ago. After the training he had received in Turkey and abroad for two years, Serkan Sağsöz stepped into the sector four months ago with his brand Roast and Found which produces third wave coffee. Noting that the spirit of innovative entrepreneurship, which was ingrained during his university education, paved his way for developing various innovative ideas, Sağsöz also expressed, “The most important among these ideas may be the tower which I developed to get 18 liters of coffee in total out of 6 different varieties of beans, which is quite different from the traditional single-chamber cold brew towers. Furthermore, I have modified my roasting machine in various ways on my way to the roasting championship. These modifications I invented allowed me to roast with a computer controlled system, which consequently produced coffee beans of the same quality with no exception. So, I have become the coffee roasting champion thanks to this.”

“From the very first day to this date, innovation has been vital for us both in practical and administrative means. Our objective is to become a brand aware of the significance of the sector as a scientific and reputable one contrary to the common view which slights coffee as well as to improve ourselves as a promising brand in this sector. Within this context, you can see works and collection products which you cannot normally see at most other coffee shops. The comic books and the figurines we have at our store are examples of that,” said Sağsöz who also highlighted that success in the modern business world is bound up with committment and respect.